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Ammirato now in India with Wine and Foods
Our Bureau
Date of posting: 06-07-10
      Ammirato from Italy has established a subsidiary in India at Bangalore as an import base to market its Italian wines and foods under the same label.

      Ammirato, based in Bologna, claims to be the "Embassy of the Italian flavors around the world". Its product portfolio include wines like Montepulciano d’Abruzzo, Merlot, Chianti, and also Grappa. The food segment will include extra virgin olive oil, pasta, balsamico vinaigre, specialty cheeses, cold meats etc. in glass jars and tin.

      The initial markets to be serviced would be Karnataka, Delhi, National Capital Region (NCR) and Haryana this year, Chris Pohl, the MD of the new Indian entity Ammirato Foods Pvt Ltd., told media. Import of the first container of wine is planned for August.

      Ammirato Foods has finnally come to India after Dr. Claudio Ammirato, the chairman of the company, had done intensive research in India for the previous two years. "Now we are in the implementation phase and we expect a challenging time ahead," Pohl says.

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